How Upside will Power the Future of Brick and Mortar Commerce

Upside exists to advance the economic power of people living and working in the real world. Here’s our plan to do it.

Upside Report: Strategizing Grocery Store Sales for Economic Resilience

How grocery retailers can thrive amid economic uncertainties with personalization

Unveiling consumer spending, saving, and rewards preferences

Insights from a recent survey

Upside's $1 billion milestone: Transforming physical commerce

To celebrate and contemplate the achievement of reaching a significant milestone of $1 billion in new, incremental profit for retailers, we spoke with Alex Kinnier, the co-founder and CEO of Upside.

Busting Memorial Day gas myths: What you need to know for a budget-friendly road trip

Get the truth behind Memorial Day gas myths for a budget-friendly road trip. Learn about gas prices, station traffic trends, and money-saving tips.

Leveraging consumer psychology with effective promotions

How promotions drive behavioral change in consumers

Consumer behavior at the pump this summer

A guide to what retailers can expect from consumers this summer as prices at the pump change

Domino’s and Upside: Using technology to power their businesses

Learn how Upside helped Team Washington Domino's repurpose their marketing dollars, increase customer loyalty, and prove incremental profit.

Personalization vs. segmentation: How to build customer loyalty in grocery

How Upside is helping grocers drive incremental revenue and boost sales with personalized promotions

'All Things Upside' with Melissa Linarte

In this edition of 'All Things Upside', we chat with Senior Governance, Risk, and Compliance (GRC) Lead Melissa Linarte, and learn about her career pivot from our Operations team to her current role within our Information Security team. Additionally, she provides further insights into the measures her team takes to ensure our customer’s information security.

Boosting restaurant profits: A guide to the best tech stack

The right technology to increase ticket sizes and drive loyalty

Staying ahead of inflation with Upside

Combat inflation with cash back on the things you need

Thriving in a declining market: Strategies for growing your fuel business

Upside's insights report for fuel retailers to stay competitive in changing markets

Boosting c-store sales at your station through gas promotions

To achieve fuel profitability, it is crucial to maximize capacity utilization, increasing sales at the pump and driving sales at your convenience store.

Where return on ad spend falls short

Many businesses work hard to maximize their ROAS. Here’s how this metric falls short and how to measure success more accurately.

How local and regional grocers can stay competitive in the age of mergers and acquisitions

With the growing trend of mergers and acquisitions in grocery, regional and independent grocers need a new playbook in 2023.

How capacity utilization will help you hire grocery store staff

Hiring grocery labor today is tricky, but maximizing your capacity utilization will ensure you can bring on staff without compromising profit.

Segmentation is now. Personalization is the future.

Retailers need to stop using personalized and segmented approaches interchangeably — only the former generates true incremental profit every time. Learn how these strategies differ and how to leverage the data you already have for long-term growth.

Retail strategies in times of economic uncertainty: Cut costs or reinvest?

Reacting to economic uncertainty: The cost-cutting dilemma

How can high gas station prices help restaurants and grocers increase sales?

High prices at the pump are driving consumers to new gas stations. Here’s how grocers and restaurants can benefit.

Think like a fuel customer: How each decision affects your profitability

Understanding how your customers think will help you go beyond tweaking fuel sign prices to maximize profit. Here’s what you need to know.

Where Upside users rang in the New Year

Upside helped capture sales from locals and out-of-staters when they traveled for New Year’s Eve. Here’s what the data shows.

Why measuring capacity utilization is essential for grocers

By making better use of your existing assets, you could see a profit that could cover the cost of hiring additional staff to fill that empty register. Learn more here.

The long-term value of leading with your mission

As companies grow, there’s often a trade-off between doing what is best for the customer and doing what delivers the fastest business growth. I've learned: prioritize what’s best for the customer.

Upside holds position as a top carbon offsetter in the U.S. and takes new 1% Pledge

As Upside grows, our sustainability impact grows with it: Upside has retired more CO2 offsets than many of the nation's largest and most prominent companies

How marketplaces unlock new sales potential for retailers

Brick and mortar businesses have an inherent constraint on their usage: their physical location. Marketplaces are unlocking incremental transactions for retailers with very little lift.

Retailer spotlight: Cardenas Markets

As we celebrate National Hispanic Heritage Month, we're honored to showcase the Hispanic people and businesses we work with. 

Changing customer behavior without sacrificing your grocery store profit

Looking to attract new customers, bigger baskets, and more sales? Coupon platforms miss the mark. Here’s a breakdown of how to really push your grocery store profits.

'All Things Upside' with Patti Carter

In this edition of 'All Things Upside', Senior Software Engineer Patti Carter gives us a look inside the path that led her to join Upside, her experience working with our Engineering team, and shares some advice for future Upside employees.

How to calculate capacity utilization, according to Upside experts

How many gallons are you currently selling every day, and how could you be selling? Calculate your capacity utilization to find out.

The anatomy of a transaction

Making every transaction economically efficient

The restaurant labor shortage: How to grow while short staffed

The food-service industry is recovering, but the restaurant labor shortage threatens continued growth. Here’s how to manage it effectively.

Why fuel retailers need a customer reach strategy for digital-first consumers

As consumers make more purchasing decisions online, fuel retailers must look beyond sign price and traditional marketing. Here’s how to adjust your customer reach strategy.

Beyond customer loyalty programs: Digital marketplaces and new revenue

Customer loyalty programs can help drive sales among existing customers but fall flat in growing your base and driving new profit. Here’s how digital marketplaces can fill the gap.

The new drivers of restaurant profit, explained

The restaurant industry has completely transformed in the digital economy. So what are the new restaurant profit drivers in this marketplace?

Why measuring capacity utilization is essential for fuel retailers

Despite the outsized costs for these assets, few station owners track or measure how effectively they’re utilized on a daily basis.

Is the Upside app legit?

Understanding how the Upside App works: Earn more cash back with every purchase.

How Upside helps fuel retailers as inflation rises

How Upside empowers fuel retailers to attract more customers and increase transaction volume amid inflation and rising gas prices, providing relief to consumers while boosting profits for businesses

Everyone hurts at the pump, even gas stations

Upside for restaurants: A powerful and easy solution – Is it too good to be true?

See how Upside empowers restaurants to attract more customers, increase profits, and streamline operations with minimal effort. Learn from real retailer success stories and see why Upside is a win-win for both diners and restaurant owners.

How does a business join Upside?

Join the Upside network to reach new customers and earn proven profit without contracts or complex integrations. It's a win-win for your business

Are your programs performing? Seeing past expected fuel volume fluctuations

This Upside study explores what it takes to determine the impact of your current loyalty program.

There's only Upside

Driving value, sustainability, and economic growth for local communities

Upside isn’t just great for people and businesses; it’s a great place to work

Join the fastest-growing tech startup with a mission to help communities thrive and a culture guided by empathy, authenticity, and impact

What’s keeping grocery operators up at night?

Rising inflation. Supply chain snafus. Global conflict. Continued COVID-related uncertainty. Learn what's challenges are facing grocers.

Prices are rising, but retailers aren’t the bad guys

Navigating inflation and supporting local businesses with Upside

Creating profitable grocery experiences: The future of Upside for grocery

How Upside's personalized approach is revolutionizing grocery retail, creating profitable connections between retailers and customers through item-level personalization and tailored in-store experiences

The ultimate guide to customer experience for restaurants

Learn how to create a stellar customer experience strategy and increase customer loyalty with the F.E.E.E.L framework in this three-part series

Personalized customer experience: How industry leaders create loyal customers

Understand the customer experience strategies employed by restaurant giants like Chick-fil-A, Dunkin’ Donuts, and McDonald's to foster customer loyalty and engagement

Gas prices are skyrocketing: Here’s everything you need to know

Understanding the surge in prices, economic influences, and how Upside continues to provide cash back amidst the fluctuations

'All Things Upside’ with Bradley Spears

Bradley Spears shares his unique journey with Upside, his passion for teamwork, and his drive to make an impact both in the workplace and through his creative hobbies

Brick and mortar retail is making a comeback

How retailers are thriving post-pandemic by combining clicks-to-bricks acquisition and innovative in-store experiences to attract and retain customers

Creating profitable restaurant experiences: The future of Upside for restaurants

How Upside revolutionizes the restaurant industry with personalized dining experiences, bridging the gap between online and offline interactions to enhance customer loyalty and boost profitability

How to improve customer experience in a restaurant

Turning F.E.E.E.L framework into action: Enhancing restaurant customer experience

Why does the restaurant customer experience matter?

Understanding the significance of customer experience for attracting and retaining customers in the competitive restaurant industry

The dish on third-party delivery for restaurants

Exploring the impact and considerations of third-party delivery services in the restaurant industry

Building the fuel retail business of the future

Read about the developing trends in fuel retail and how to attract today’s (and tomorrow’s) customers.

'All Things Upside’ with Alex Kinnier

Upside's co-founder and CEO, Alex Kinnier, shares insights on growth, partnerships, sustainability, and the company's vision for the year ahead

Driving foot traffic to your grocery store

Simple ways to create a strong, profitable customer acquisition strategy for your business

The impact of food waste and why it matters to us

Understand the significance of food waste and Upside's commitment to food rescue initiatives to create a cleaner planet.

How retailers can survive the new labor market

Amid labor shortages and rising costs, brick and mortar businesses must adapt to the changing labor landscape by understanding market trends and implementing strategies to attract and retain employees while optimizing operations for profitability

Food bar comeback: How hot bars and salad bars can make up for rising costs

Understand the resurgence of grocery store food bars as shoppers embrace personalized experiences and high-margin options to offset rising food costs and operational challenges

Strategies to help fuel retailers get ready for the EV age

Preparing for the rise of Electric Vehicles (EVs) in the fuel and convenience retail market

How to attract holiday workers during the labor shortage

Creative strategies to attract holiday workers amidst the ongoing labor shortage and staffing challenges

How to make every day Small Business Saturday

Discover the Upside Effect and how it connects people and local businesses, empowering communities and creating economic harmony on Small Business Saturday and every day

How grocers can increase wallet share this holiday season

Amid supply chain challenges and rising demand, regional and independent grocery stores can attract more customers and boost profits with strategic holiday promotions and personalized experiences

How to increase grocery sales despite rising inflation

How to evaluate in-house loyalty programs

A comprehensive framework for assessing the effectiveness and profitability of in-house loyalty programs in the fuel and convenience retail industry

The 6 best customer retention strategies for grocery stores

Unveiling winning tactics for enhancing customer loyalty in grocery stores

1% for the planet

Fuel sales are back to 2019 levels in the Midwest

Recent study shows Midwestern fuel stations have recovered 2% more sales than 2019, outpacing other regions in the U.S.

Outmatch your Competition: Fuel Industry Report

We surveyed 1,300 customers, spoke with dozens of retailers, and analyzed billions of transactions to learn how competitive retailers outmatch their competition

75,000 people got to the polls with Upside

Empowering democracy: How Upside helped 75,000 users make their voices heard in the 2020 election

Getting out the vote: Upside's initiative to get you to the polls

Learn about Upside's non-partisan campaign to make your voice heard in the 2020 local and national US elections

Empowering voices: Upside's commitment to voting and community engagement

From internal projects to incentives for users, discover how Upside is fostering participation in democracy during the elections

How we caught fire

Upside was named a 2020 DC Inno on Fire winner

What you've missed most in quarantine

Survey puts restaurants & road trips at the top of “What I’ve missed” in quarantine. Plus, in-store grocery shopping is here to stay.

Winning the Washington Post’s 2020 Top Workplace Award

This week, the Washington Post announced the 2020 Top Workplaces in the Washington-Area, and we’re on the list!

Helping brick & mortar communities thrive

Upside’s software gives customers more spending power by saving them money, and makes merchants measurably more profitable by earning them business they wouldn’t have earned otherwise.

Amazon goes offline: Why small businesses need to take note

What the online retail giant’s move into physical bookstores means for the future of small business