Washington, D.C. and Los Angeles, CA, May 23, 2023 — The collaboration between Upside, a retail technology company, and Mother’s Market & Kitchen, an all-natural and organic health food store, has reached a significant milestone as they celebrate six months of their partnership. The collaboration between Upside and Mother’s Market & Kitchen has proven successful, offering customers a valuable opportunity to earn cash back while shopping for all-natural and organic health food products. The partnership also signifies a fresh and inventive strategy for the grocery store company, as it aims to attract, retain, and satisfy its customer base.
"This partnership presents an exciting opportunity for us to not only broaden our customer base and enhance the value we offer to our patrons, but also gain valuable insights and data-driven analytics to improve our overall service and offering," Dorothy Carlow, CEO of Mother’s Market & Kitchen explained. "By leveraging Upside's data-driven approach, we're better equipped to meet the evolving needs of our customers while delivering them value and quality."
With U.S. inflation and operating costs still high, value is more important than ever for both grocery stores and their customers. According to the consumer price index data released by the U.S. Bureau of Labor Statistics on April 12, food costs in March 2023 increased by 8.5% compared to the same month in 2022. Together, Mother’s Market & Kitchen and Upside aim to provide their current customers with increased purchasing power, as well as expand the grocer's reach with margin-bound promotions that drive real behavioral change.
“Mother’s Market & Kitchen is a savvy grocer finding profitable ways to help their customers combat rising inflation costs, while keeping up with larger chain competitors,” said Tyler Renahagan, VP of Grocery at Upside. “In today's climate, where consumers demand greater value and grocers require profitable growth to succeed, partnerships like these can make a significant difference."
Upside's technology not only helps grocery partners identify potential new customers nearby, but also provides incentives to existing customers to visit more frequently and make larger purchases. This is accomplished through compelling cash back offers that entice both new and existing customers to visit participating stores. Retailers utilizing Upside's platform have seen their customers' basket sizes grow by an average of 10%, and their customers' visit frequency increase by 1.7 times each month.
With nearly 1,500 participating grocery stores nationwide, Upside values its partnership with Mother’s Market & Kitchen. To learn more about how you can partner with Upside, visit www.upside.com/business/grocery.
Upside is a retail technology company on a mission to help communities thrive. Our technology has helped millions of people get more purchasing power on the things they need, and tens of thousands of brick-and-mortar businesses earn measurable profits. Billions of dollars in commerce run through the Upside platform every year, and that value goes directly back to our retailers, the consumers they serve, and important sustainability initiatives. For more: www.upside.com.
Mother’s Market & Kitchen
Mother’s Market was founded in 1978 by a group of yoga enthusiasts who were passionate about health. They believed that eating a mostly plant-based diet was better for your health and also better for the planet. Their vision was to create a store that centered around a plant-based diet, fresh juicing, and better-for-you organic foods. They truly believed that what you ate mattered to your health, happiness, and overall well-being so they ventured into their first store in 1978. It was a 2,500-square-foot vegetarian mecca in Costa Mesa where people came from all over southern California to find what they were looking for. Since then Mother’s has grown into 12 Southern California locations – always staying true to its founders’ vision.
Nora Langan, Senior Media Relations Manager | 215-565-5790, email@example.com