We’ve seen new customers coming to our station that we’ve never seen before. [Our partnership with Upside is] showing Motiva as an innovator and looking beyond just our business.
Director of Marketing & Competitive Intelligence, Motiva
With Upside, I like being able to tap the market in a more precise matter, instead of throwing marketing dollars out into the big void.
Marketing Director at Qdoba
Gas station guys typically don’t spend a lot of money on advertising, but I’m getting a fantastic return... As I tell everyone, it’s the only business in America I know of where we have to put our price on a big sign.
Owner of Schmitz Services (4 gas stations in Virginia)
"What Upside has done is given me a proven customer acquisition tool that I can go to our franchisor and say, ‘These customers that are now ordering from us, came from this partnership.’ And to be honest, in the 22 years I've been doing that, I've never been able to validate and give my 100% stamp of approval that these customers came from this partnership. And now I can do that."
VP of Marketing at Prairie Pizza, a Domino’s Franchise Group
For this industry, there is nothing else like it out there. They bring us the new customers and we pay for any incremental business. If they bring us new business, then we make money, and they make money, and our customers benefit as well.