Most products provide blanket discounts to consumers on purchases they would have made anyway, cannibalizing the retailer’s profit. Upside personalizes each consumer offer, measures our incremental impact on each transaction, and only shares profit on transactions that are incremental to retailers.
We generate personalized offers for consumers without collecting personally identifiable information. All the data we receive from retailers is anonymized and meticulously maintained.
Upside is complementary to the programs and external investments retailers may already have in place. Upside pairs with a retailer’s existing efforts, and even amplifies those efforts.
Easy to use
Retailers can participate in the platform with no staff training, hardware integration, long-term contracts or additional operating expenses required.