In-house loyalty programs vary widely in their reward structure and outreach strategy, and so do their business outcomes. We’ve created an in-depth framework that fuel and convenience retailers can use to evaluate whether or not they should invest in an in-house loyalty program. Alongside a real-world example, we break down how to find all the hidden costs and what they mean for your bottom line.

A “successful” in-house loyalty program consistently pays back customer acquisition costs so retailers earn new profit. Is yours doing that?

Download to learn about:

• How to successfully evaluate and design your loyalty program

• Measuring your program costs based off three categories: investment, usage, and staying power

• Next steps for your loyalty program after implementation

• Outlining your rewards structure and outreach strategies to capture new customers

Download now