Upside Delivers $1 Billion in Incremental Profit to Retail Partners

July 11, 2023

Washington, D.C., July 11, 2023  – Upside, a leading digital marketplace, proudly announces a significant milestone in its journey by surpassing $1 billion in new, incremental profit for its retail partners. This achievement not only underscores Upside's success in generating additional profit for retailers that have joined its platform, but also underscores the value that retailers would have lost to their competitors without Upside.

“As we celebrate this achievement, it is a reflection of our unwavering commitment to helping our retailer partners in achieving more profitable growth and measuring our impact,” said Alex Kinnier, CEO and co-founder of Upside. "And looking ahead, we are firmly committed to driving even greater value at an accelerated pace."

Upside's growth and success can be attributed to its steadfast dedication to creating a seamless and mutually beneficial environment for both retailers and customers. By leveraging Upside's innovative approach to offer curation, the company continues to redefine the retail landscape, empowering people with more value and its retailer partners to thrive in an increasingly competitive market.

Over 30 million individuals have access to Upside promotions through its platform and API integrations with partners such as Current Bank, Microsoft, Uber, Lyft, and Instacart. As a result, thousands of Upside users are located in each retailer's neighborhood, providing Upside retailer partners with a substantial pool of potential customers who may not have otherwise visited. Upside also encourages infrequent shoppers to increase their visits, contributing to the growth and success of its retailer partners.

As Upside looks ahead, it views this milestone as a checkpoint rather than a finish line. The company is already planning new initiatives to push boundaries, add value, and explore untapped markets and sectors. Upside's unwavering commitment to its retail partners will continue to drive its growth and expansion.

To learn more about how Upside is reshaping the retail industry and propelling its partners toward greater success, visit


‍Upside is a technology company that increases the financial power of people and retailers in the real world. Our technology has helped millions of people get more purchasing power on the things they need, and tens of thousands of brick-and-mortar retailers earn measurable profit. Billions of dollars in commerce run through the Upside platform every year, and that value goes directly back to our retailers, the consumers they serve, and towards important sustainability initiatives. For more:

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