A digital marketplace that drives profit

Your stores and existing workforce can serve more customers. 
Reach new customers. Win more transactions. Grow profits with Upside.

Trusted by 100,000 businesses

Drive new profit in-store

Upside is the only platform that uses the data and the resources you already have to drive measurable, incremental, attributable profit in-store.

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Attract new customers

By joining the Upside platform, you expand your business’s reach to more than 30 million consumers—via the Upside app and network of partner apps—right at the moment they are deciding where to shop, eat, or refuel.

Win new customers and transactions

Upside serves the right promotion at the right time to change each consumer’s behavior and drive new transactions to your business.

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Earn new, incremental profit

Upside promotions are generated within your available margin—that's how we guarantee you will always earn more than you spend. We fill your empty tables, checkout lanes, and gas pumps with new transactions to drive proven, incremental, profitable sales.

Track your return on investment

Sign in to your personalized Upside dashboard to see program results broken down by customer type, including incremental sales and profit Upside has delivered to your business.

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What makes Upside different?

Upside delivers value above and beyond any other channel you may be running, with a higher return on investment. We prove the exact lift in sales driven by our platform, so you can quantify your return based on incremental profit, not clicks or views.

Beat your marketing goals
Upside
3rd-party
channels
like delivery apps
Digital
marketing
like social media ads
Uses the transaction data you already collect
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Same customer interaction at the point of sale
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Transactions are directly attributable to the program
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Complementary to your existing programs
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Beat your financial goals
Promotions are bound by your available margin and dynamically adjust as margins change
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Measurable return on investment on every transaction
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Uses a profit-share cost structure
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Deconflicts with your current efforts so you never cannibalize expected profit
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What Upside app users say

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[This station] offers other amenities and benefits that, when coupled with Upside, make it the best choice for me…If Upside wasn't available, I'd use the [other station] by my office.

Upside user

I probably wouldn't have set up rewards & started coming [to this station] more if it wasn't for Upside.

Upside user

I haven't visited [this restaurant] in years until they were on Upside. I've been 3 times this month now.

Upside user

Upside
integrates into your own product experience

Learn how you can co-market or integrate with Upside to improve your user experience and elevate your product.

Learn about partnerships

Request a
demo

Request a demo of our platform with no obligation. Our team of industry experts will reach out to learn more about your unique business needs.